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Marie Claire
Marie Claire
Lifestyle
Samantha Holender

London It Girls Are Calling the Humble Hair Bow Fall’s Trendiest Hair Accessory

Girls with bedazzled barrettes and hair bows on pigtail braids and buns.

Candidly, I never need to see the majority of the hairstyles I wore between 1997 and 2017 ever again. The poof, buttery clips, really, really bad bangs—burn the evidence. But per London Fashion Week (which offers the best beauty street style in my humble opinion), it’s time to dig up the girliest, frilliest hair accessories from my childhood. Barrettes and bows are back, baby—and I’m genuinely here for this renaissance.

Just a peek outside the Simone Rocha show had me bulk-ordering pink satin ribbons on Amazon. The Irish designer has become known for her hyper-feminine clothes, infused with a dose of edgy energy. Think: lots of lace, ruffles, and cutesy adornments. Fashion's Front Row got the memo, fastening ribbons onto pigtail braids, popping on messy buns, and adorning them with gems. It’s a rebellion to the Clean Girl Aesthetic—and, in my personal experience, a very chic way to disguise greasy hair.

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