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LiveWire Slashes Prices Overseas To Compete With Honda’s WN7, Creating a New Financial Issue

Did you ever think, "I'd definitely buy a LiveWire One if it cost around $17,000."? No, me neither, but if anyone in Europe did, well, it's your lucky day. We've seen the price of LiveWire motorcycles drop over the years because sales had been so poor, and although numbers have picked up, it looks like LiveWire thinks the One wouldn't compete with Honda's new WN7 without another price drop.

If you're unfamiliar with the WN7, worry not, because it's an all-new offering from the Japanese OEM.

The bike debuted at EICMA in 2025 and is Honda's first full-size electric motorcycle. The brand's first serious foray into the electric motorcycle niche has already upset relatively established players, like LiveWire. With 67 hp, 73 lb-ft of torque, and a claimed 80-87 miles of range on offer, the WN7 wouldn't trouble the LiveWire One if it weren't so competitively priced.

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