When CNN brought Chris Licht aboard in May 2022 to replace Jeff Zucker as CEO, part of Licht’s agenda was to provide a (what it termed) a more “bipartisan” approach to the news—something the 43-year old network had touted for decades—but had departed from in recent years, based on what pundits (mostly from the right) were saying.
In hindsight, several days after Licht’s departure from the network, data shows that perhaps that approach wasn’t so good for the network’s viewership or bottom line.
