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The Japan News/Yomiuri
The Japan News/Yomiuri
National
Fumitsuki Funaki / Chief of the Yomiuri Shimbun Editorial and Research Office in Osaka

Kyocera founder noted for his philosophy

In a 2003 interview at the Kyocera head office in Kyoto, Kazuo Inamori demonstrates a swordplay technique that he learned as a student. The company's motto, "Keiten Aijin" (Respect the Divine and Love People) appears in calligraphy behind him. (Credit: The Yomiuri Shimbun)

The essence of the approach to management espoused by Kyocera founder Kazuo Inamori, who died at 90 on Aug. 24, was a fusion of "emotion" and "reason."

The "Kyocera Philosophy" represents emotion, while reason takes the form of "Amoeba Management," in which an organization is divided into small units, called amoebas, that pursue profitability individually.

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