When most people think of summer, the beach comes almost immediately to mind. Whether you live in a sunny place like California or Florida or reside somewhere where you only have access to lakeshores. So imagine our surprise when Clavin Klein dropped new images from its Fall 2024 campaign set against a summery, beachy backdrop.
Kendall Jenner returns to model the fashion house's wares while rocking super short hair. The new ads are all about "sensual textures and tailoring" so Jenner is outfitted in everything from lingerie to a double-breasted wool coat. The latter doesn't exactly scream "beach day," but maybe that's the point. The campaign, captured by Mert Alas, seems to relish the contrast, just like the contradictory materials.
Check out more from Clavin Klein's Fall 2024 campaign on the brand's Instagram.