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International Business Times
International Business Times
Business
Litty Simon

Kellogg's CEO Says Cash-Strapped Families Should Eat Cereal For Dinner, Draws Flak

Kelloggs' at a store (Credit: Reuters)

While the cost of living is increasing with each passing month, Kellogg has been encouraging families to eat cereal for dinner. Well, the tip was offered by none other than Kellogg's CEO himself.

Gary Pilnick, the Chairman and CEO of Kellogg, who earns £4m a year, made the comment on CNBC this week after a Wall Street Journal report found that Americans spend 10% or more of their income on food.

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