Katie Price is continuing to push her Kylie Jenner-style lipglosses and liners in an apparent bid to match her success.
Kylie's lip kits made her a billionaire (briefly) and revolutionised the make up industry.
After famously over-lining her lips for years before plumping up her pout with fillers, Kylie found she struggled to find a lip liner than matched her gloss or lipstick - so she made her own and earned a fortune in return.
Hoping to emulate that success, Katie launched her own range, with glosses and lipsticks with names like Bossy, Duchess and Sugar.
Her range, called By Katie Price, has lip liners in matching colours and is a bit more affordable than Kylie's with prices starting at around £8.
Mum-of-five Katie, 43, also sells kids' nail polishes and lipgloss, eyelashes and make up brushes on her website.
Advertising the items on her Instagram story, Katie covered her arm with one stripe of colour from each gloss - a move made famous by Kylie - to show potential customers what they'd look like on.
She shared a similar video for her lip liners, along with links to the site so anyone who was interested could place their orders.
Katie also shared a snap of herself all dolled up with make up and lashes from her range to show fans the kind of results they can expect.
"Love my glam here Makeup from @bykatieprice I’m wearing my Katie Lashes here," she captioned the snap that showed someone in the middle of styling her hair.
People rushed to offer her compliments, with one saying: "Love your hair shorter, we can see your lovely face"
"Love this look on u & being blonde definitely best," another commented.
And another begged: "Hook me up for some makeup"
"Always beautiful," a fourth chimed in.
Meanwhile, Katie has left TV fans angry after landing two new reality shows.
She received backlash last month when she narrowly escaped jail after pleading guilty to driving while drunk and disqualified and without insurance.
Just weeks later, she announced she was going to be making over her run-down Sussex home in a new series called Katie Price's Mucky Mansion on Channel 4.
She'll also star in a documentary for the broadcaster about her battles with mental health, called Katie Price: Trauma and Me.
It's said the film will include "the events that lead to her downward spiral and the consequences of her actions."
Speaking of her new shows, Katie said: "My house has been called the Mucky Mansion in the past, but it’s not that anymore, I’m making it a home.
"I’m getting my hands dirty and doing a lot of the work myself and, with the help of my amazing family and some brilliant friends, I’m putting the past behind me and rebuilding.
"My house is a bit like my life, it’s being put back together like I’m being put back together."