As far as fragrance maisons go, Jo Malone is one of the most iconic brands to hail from London. And if you're someone who loves shopping its scents but hates having to trek to a store, the brand's latest AI advisor gets you one step closer to an in-store experience.
Although the current model has been trained to consider topical fragrance applications offered by the brand, it seems to have a good understanding of the fragrance families and how they can elevate the ambiance in a home. After that, it's up to you to select your format of choice — be it candles or reed diffusers.
