Jennie is taking her relationship with adidas Originals into a new creative role. The global icon has co-designed her first collection for the brand, with the adidas Originals by JENNIE FW26 collection launching globally on September 1, 2026.
Unveiled by adidas in late August, the collection marks Jennie's debut as a co-designer for adidas Originals. Inspired by the concept of "Functional Grace," the range reinterprets adidas Originals classics through Jennie's creative perspective, bringing together familiar sportswear silhouettes with softer, ballet-inspired details.
At the center of the collection is the SUPERSTAR SQ BALLET, a new interpretation of the iconic Superstar silhouette inspired by ballet pointe shoes. The footwear is accompanied by a selection of apparel and accessories that carry the collection's design language beyond the sneaker.