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Jack Moss

Japanese outerwear label Tatras’ expansive new Tokyo store finds ‘beauty in contrast’

Tatras Tokyo Ginza Store Interiors.

Outerwear label Tatras, which takes its name from a snow-peaked stretch of mountains between Slovakia and Poland, was born between continents. Founded by Japanese designer Sakao Masanaka in Milan, Italy in 2007, it describes its approach as combining ‘Japanese innovation and Italian craftsmanship’ across its expansive cold-weather wardrobe (though remains best-known for its signature goose-down padded jackets).

And, while Tatras remains relatively anonymous in Europe, the label looks set to be in the midst of a creative evolution – this month, it marks a new collaboration with the multidisciplinary Italian artist Giovanni Leonardo Bassan, heralding the launch of an expansive new store in Ginza, Tokyo.

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