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Los Angeles Times
Los Angeles Times
Sport
J. Brady McCollough

J. Brady McCollough: Pac-12 and others must create their own NIL rules if NCAA won’t do its job

In late April, USC was accused by Pittsburgh coach Pat Narduzzi of tampering with star wide receiver Jordan Addison, using name, image and likeness deals in an attempt to lure the player to Los Angeles before he had even entered his name in the transfer portal.

Last week, Arizona State reportedly landed Florida transfer quarterback Emory Jones after a collective of boosters offered a NIL deal worth up to $75,000 and the use of a car.

That above-board transaction, which would have sent the NCAA keystone cops on the first flight to Tempe just a few years ago, felt like small potatoes compared to some of the lucrative deals linked to Southeastern Conference programs such as Tennessee, which has drawn intense speculation that a collective promised $8 million to secure the commitment of five-star quarterback Nico Iamaleava of Long Beach Poly High.

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