“It matters – but it’s rarely the number one reason someone buys an amplifier.” Hi-fi giant IAG talks about sustainability and its impact on performance and price

Wharfedale Aura 3 floorstanding speakers.

IAG owns some of the biggest hi-fi brands in the business, with the likes of Audiolab, Quad, Mission and Wharfedale all under its umbrella.

With design, engineering and virtually all manufacturing for all its brands under one roof, sustainability has been on IAG’s radar for some time now.