There is something pretty eccentric about launching a floral fragrance for people who don’t really like florals. But then, this is Glossier, beauty disruptor, champion of the “your skin but better” aesthetic, and creator of Glossier You, a fragrance meticulously formulated to be so personal that it defies categorisation.
Now, as the brand reveals its latest olfactory foray, You Fleur, it subverts the fragrance world again.
