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Benzinga
Benzinga
Travel
Phil Hall

Is Disney's New 'Star Wars'-Inspired Hotel Turning Into A Flop?

Disney NYSE Walt Disney Co.

Walt Disney Co. (NYSE:DIS) is facing a rare stumble in its lodging operations as the ballyhooed "Star Wars"-inspired Galactic Starcruiser hotel is not generating a great level of tourist interest.

What Happened: According to an SFgate.com report, the 100-room hotel opened on March 1 at the Walt Disney World Resort in Orlando, Florida, with starting prices for two adults at roughly $5,000 and a family of four at nearly $6,000. Guests are required to stay a minimum of two nights, and their accommodations include admission to Hollywood Studios on the second day to explore the attraction’s Star Wars: Galaxy’s Edge.

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