Look, based on everything that's been going on with KTM, I won't discount any new rumor that hits the streets. Why? Because most of them have come to fruition in the manner that was originally reported on. See KTM's denials about its financial situation or that the MotoGP team wasn't leaving the sport and then, well, you already likely know what happened.
So when I hear a rumor such as BMW is actively interested in, or potentially already in the process of, purchasing the struggling brand and its assets, well, I have to take that seriously. Especially since BMW, at least the Motorrad side, is doing so freakin' well right this very instant. And, honestly, I could absolutely see a company like BMW seeing KTM as an asset.
So let's talk about this rumor, and how it also could potentially see KTM's entire staff laid off.