IO Interactive recently celebrated the 25th anniversary of its flagship series Hitman, which has certainly been on a journey. Agent 47's beautiful, barcoded bald head has become one of the industry's icons, with the series' growth into its own identity truly impressive: from the early days where it was a more traditional 3D action game with cool ways to kill people, to the lightbulb moment of Blood Money's flexibility, to the sprawling sandbox extravaganza of the most recent trilogy (and not to forget false starts like Absolution).
That trilogy, now all bound-up as Hitman: World of Assassination, has a new upcoming collaboration with Eminem. This is another area where IO has expanded cleverly: choosing celebrities that are happy to become in-game "elusive targets" and building missions around their personae. Hitman is never going to be Fortnite, but these collabs make enormous sense and sprinkle a little something different (as well as stardust) around every so often.
