PANAJI: The Indian Super League (ISL) has for the first time floated an invitation to tender for media rights and remain confident that there will be considerable interest which will help unlock the value it has created for Indian football from its tenth edition.
Octagon, a US-based reputed media rights agency, will manage the closed bid process. According to sources, home games of the national team which includes three Fifa World Cup 2026 qualifiers to be played during the November, March and June international windows, have been added to the tender. Football Sports Development Ltd (FSDL), who own ISL, are marketing partners of the All India Football Federation (AIFF).
