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India’s Ultraviolette Is Ready For Europe—Eyeing Rest Of The World Next

Indian electric mobility startup Ultraviolette is one you’ve probably already heard of, especially if you’ve seen all the stuff we’ve written about them in the past. It’s just one of many electric motorcycle brands to emerge from India, but it seems to be one of the most promising, as it’s one of the few that has managed to expand outside of India, and into Europe.

In October last year, Ultraviolette made some big progress in its global expansion initiatives. It managed to secure certification for the F77, the company’s flagship electric motorcycle. And though it set a rather ambitious price tag for the new model (think close to the $11,000 USD mark), the company remains bullish on its quest for European domination.

As it would turn out, another Indian company is playing quite a role in UV’s European expansion, and it’s none other than TVS. Thanks in large part to TVS’ industry expertise, funding, and established reputation in the motorcycle industry, Ultraviolette is eyeing key markets like Germany, Italy, Spain, France, and Turkey—countries that are pretty big on motorcycles, and have been driving innovation in the electric motorcycle segment, too.

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