UPPSALA, Sweden — For Swedish youth, it’s unavoidable.
Enter nearly any restaurant or bar in Sweden, and you’ll see tables with a cluster of plastic packs of nicotine pouches, or snus, in the center. On social media, influencers tout mini-crocheted purses designed to fit a plastic canister and crystal adorned boxes.
Nicotine pouches have become a Swedish social statement — as commonplace as sharing a post-meal tin of mints.