Toilet paper can often divide opinion. After all, it's a personal product that reaches places most never see.
And supermarkets up and down the country, from Aldi to Sainsbury's have now come up with their own brands. Quilted, super soft, luxury, super saver and even ones with aloe vera - there's something for everyone
The latest trend is a move towards 'double rolls' that are said to last twice as long as they equate to the size of two rolls in one, reports BirminghamLive. The promise of 'not having to change the roll as often' can often lure shoppers in, that and save a penny or two in the process.