The RX1R III is Sony’s resuscitation of the RX1R line. Its predecessor, the RX1R II, was launched way back in 2015. As such, we in the photography community assumed the line had been killed — after all, Sony is Sony, so if it wants to release a new camera, it will. And it didn’t. Then compact cameras became a thing again.
The RX1R III is Sony’s attempt to capitalize on the market’s current hunger for compact fixed-lens cameras: from the humble 00’s era point-and-shoot; to premium compacts like the Fujifilm X100VI and the Ricoh GR IV; and onto ultra-premium compacts like the Fujifilm GFX100RF and the Leica Q3 43. Priced at over $5,000, it’s the latter two in particular the RX1R III is up against.
