I don’t know about you, but every spring I get this sudden urge to trade my gym membership for the great outdoors. I’m a self-confessed fair-weather exerciser, so after being cooped up inside all winter, the lighter mornings and budding flowers feel like precious opportunities I don’t want to miss.
This year, though, that pull feels stronger than ever - and, apparently, not just for me. A survey of over 9000 people by outdoor events provider, Massive, found that 89% of us plan to take part in the same, or more, outdoor events this year. At the same time, the Global Wellness Institute has reported a cultural backlash against overly optimised, tightly-tracked movement. And with the British Heart Foundation finding that joy is the number one fitness goal for a quarter of us this summer, it seems that what we’re craving is an injection of freedom and fun into our exercise routines.
