Al Baker cannot remember a time when he wasn't addicted to Diet Coke. The self-confessed addict has spent the last three decades of his life guzzling three litres of the carbonated drink daily.
His 30-year obsession with the sweet brown stuff has taken him down a dark hole, and he estimates spending £1,000 a year on cans and 2L bottles of the no-calorie beverage.
Al isn't alone in his addiction - singer George Michael was known to have a Diet Coke in hand at all times, and billionaire Elon Musk stocks it on his bedside table.