A recent study shows that linear TV viewing has fallen below 50 percent as compared to streaming content and if you read recent headlines, you might think that everyone is, instead, watching Suits on streaming giant Netflix. Not me though, I'm Narcos all the way.
When I read Nielsen's recent study that showed linear TV watching (think broadcast, which I guess could come over cable, air, or satellite) fell for the first time to below 50%, I wasn't surprised. While I often watch broadcast news shows in the morning, our evenings are filled with streaming content.
