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Fortune
Fortune
Jake Loosararian

AI’s dirty secret: without data, it’s just math tricks

Jake Loosararian (Credit: Jake Loosararian)

Last week, MIT published a report that should make every CEO sit up straight: 95% of generative AI pilots deliver zero return on investment. Let me put that in perspective, AI startups took in around $250 billion in venture dollars over the past 12 months, and only 5% of those projects created measurable value.

This is the definition of a gold rush. Investors are throwing shovels at anyone who promises they’ll strike digital gold. But most of these prospectors don’t know what they’re digging for, let alone how to build something that lasts.

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