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The Guardian - UK
The Guardian - UK
Business
Richard Godwin

‘I don’t try and fit in’: energy boss Dale Vince on fracking, Farage and going green

Dale Vince standing outside a corrugated iron industrial facility painted green. He is wearing black and white cargo pants and a sweatshirt with skulls on the elbows. His hair is swept to one side.
‘Energy independence has phenomenal benefits for our country’: Dale Vince at Ecotricity’s HQ. Photograph: Sarah Cresswell/The Observer

It is fair to say that Britain’s alternative energy sector is not dripping with glamour, but within the world of turbines and micro-inverters, Dale Vince, the multimillionaire founder of Ecotricity, counts as a superstar.

Vince has the directional haircut and the fancy electric motorcycle. He has the maverick past (as a New Age traveller) and the visions of the future (a vegan Britain entirely self-sufficient in green gas). And he has his fingers in many sustainably sourced pies, from rainforest regeneration to electric vehicles, documentaries like Seaspiracy to tidal lagoons, artificial diamonds to plant-based football. In addition to founding the world’s first green energy company – Ecotricity began life as a wind turbine that Vince had built next to his caravan in 1995 – he is the owner of Forest Green Rovers, the world’s first vegan, carbon- neutral football club, whom he has taken to the third tier of English football for the first time in its history. A timber stadium is one of the next items on the club’s agenda.

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