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The Conversation
The Conversation
Sisanda Nkoala, Associate professor, University of the Western Cape

Hype and western values are shaping AI reporting in Africa: what needs to change

News media shape public understanding of artificial intelligence (AI) and influence how society interacts with these technologies. For many people, especially those who have not sought more knowledge about AI elsewhere, media platforms are a primary source of information.

This is particularly significant in Africa, where historical and socioeconomic contexts like colonial legacies and uneven technology transfer shape how AI is understood and adopted.

Consequently, the way African news media represent and frame AI carries weight in shaping broader public discourse.

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