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Creative Bloq
Creative Bloq
Technology
Tom May

How the heck do creatives choose between iPad and Mac in 2026?

Apple Macbook Ian Evenden macOS
Apple MacBook Neo.

For years, the decision was easy. If you were a creative professional, you bought a Mac. If you wanted something to sketch on, browse references and maybe draft a few emails while travelling, you bought an iPad. The hardware hierarchy was clear, the software divide was obvious and nobody lost sleep over it. That clarity is gone.

Apple's new MacBook Neo launched earlier this year at $599 / £599, making it the cheapest MacBook to date. It uses the A18 Pro, a chip previous known for its use in the iPhone. The iPad Air (M4), meanwhile, starts at the exact same price. It's powered by the M4 chip, which was until recently exclusive to Apple's most powerful laptops. 

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