Get all your news in one place.
100’s of premium titles.
One app.
Start reading
The Independent UK
The Independent UK
Lifestyle
Jacob Stolworthy

How many people watched Turning Point USA’s halftime show?

  • Turning Point USA hosted an alternative "All-American" Super Bowl show, featuring Kid Rock and country musicians, which aired concurrently with Bad Bunny's official halftime performance.
  • The conservative-leaning event garnered an average of four to five million viewers during its 25-minute broadcast, with peak viewership estimated between 5.7 and 6.2 million.
  • This viewership was significantly lower than Bad Bunny's Super Bowl halftime show, which is projected to have attracted around 128 million viewers, making it one of the most-watched in history.
  • Turning Point USA announced its show last October amid conservative criticism of Bad Bunny, who has been a vocal critic of US president Donald Trump and ICE.
  • Despite criticism from Trump, a YouGov America survey revealed that 35 per cent of respondents preferred Bad Bunny's show compared to 28 per cent for the Kid Rock-headlined event.

IN FULL

Sign up to read this article
Read news from 100’s of titles, curated specifically for you.
Already a member? Sign in here
Related Stories
Top stories on inkl right now
One subscription that gives you access to news from hundreds of sites
Already a member? Sign in here
Our Picks
Fourteen days free
Download the app
One app. One membership.
100+ trusted global sources.