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Sports Illustrated
Sports Illustrated
Sport
Nate Cunningham

How Many People Watch the Super Bowl? Statistics and Ratings History

the Super Bowl Super Bowl NFL CBS Michael Jackson NBC Nielsen Super Bowl LVIII Usher Football
Usher headlined the Super Bowl LVIII halftime show. | Mark J. Rebilas-Imagn Images

The Super Bowl has gone from a high-profile football game to a complete pop-culture event. It’s a spectacle. All NFL fans watch the Big Game whether their team is in it or not. 

But even non-football fans watch the Super Bowl. Maybe the halftime show catches their eye, or maybe they’re excited to see some of the best commercials or biggest movie trailers of the year. 

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