Can TikTok help lead the Kamala Harris-Tim Walz campaign to victory in the United States presidential election the way Twitter, now X, was believed to have helped Donald Trump in 2016? Is Harris’s so-called brat summer enough to sustain her momentum into four more years of a Democratic-led America?
With under 100 days left to election day in November, Harris’s campaign has quickly taken flight, raising a record-breaking $81 million in just the first day of her candidacy and $310 million in the month of July alone.
The Democrats also have an unexpected supporter in singer and songwriter Charli XCX, who fuelled youth excitement with her tweet “kamala IS brat.”