In 2025, AI didn’t creep in politely. It barged straight into studios, edit suites and camera bags, uninvited and fully caffeinated. If you shoot, edit or direct for a living, you didn’t just hear about AI developments this year: you lived them.
This year, what was once an “exciting technology on the horizon” became something far more immediate. It altered briefs, workflows, client expectations and, occasionally, the collective blood pressure of photographers and filmmakers.
