Box office earnings in October have crashed to levels not seen since the late 1990s, with Halloween weekend becoming the worst of the year so far.
According to a report in Variety, cinema takings for October in North America totalled $425m (£323m), the lowest figure since October 1997, when it was $385m – not counting October 2020, when North American cinemas only took $63m as moviegoing was severely affected by the Covid-19 pandemic.
