Who's to say there's only one way to market a horror movie? In this era of Twitter and TikTok, trailers and posters just aren't cutting it anymore and studios are being forced to get creative to hype up certain releases – and, well, it looks like the team behind The Monkey got the memo.
To celebrate Longlegs director Osgood Perkins' latest feature hitting the big screen, Neon had someone dress up like the titular toy and drive a school bus full of decapitated cheerleaders around Hollywood. The PR stunt is a direct reference to one of the film's most shocking moments, but we won't spoil the context here in case you're reading this having not seen it yet...
