Honda has always had a knack for showing us what the future looks like, and doing so quietly, without fuss. From the Super Cub that mobilized post-war Japan to the Civic that became a global staple, the brand’s greatest strength has always been building vehicles that just make sense. And now, with the CUV e:, Honda is stepping into the electric urban mobility space with that same sense of purpose.
Just launched in the UK and Europe, the CUV e: might look like a slick, modern scooter—and it is—but it’s also a bit of a legacy piece. Back in 1994, Honda released its first-ever electric two-wheeler in Japan under the same name: Clean Urban Vehicle.
Now, 30 years later, they’ve revived the name for a new generation that’s facing very different challenges, like congested cities and climate change.
