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Liverpool Echo
Liverpool Echo
Entertainment
Tom Blackburn

Holly Willoughby competes with herself for 9pm slot

As one of Britain’s most in-demand TV presenters, Holly Willoughby is a near-ubiquitous presence on the box. But viewers have been left perplexed as she prepares to go head-to-head against herself in the prime time 9pm slot tonight (May 10).

The 41-year-old has recently been fronting the BBC show Freeze the Fear with Wim Hof. The show follows a group of celebrities as they face up to some of their deepest anxieties while subjecting themselves to sub-zero temperatures.

But this week, she’s also co-presenting ITV’s The Games alongside Top Gear’s Freddie Flintoff. The celebrity reality sports show is making its debut on ITV this year, having previously aired on Channel 4 from 2003 to 2006.

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