In Asian countries like India, where traffic is borderline unbearable in the city, and urban areas are tight and congested, scooters and small displacement commuters are the most practical way to get around. Indeed, the commuter two-wheeler segment in India vastly outnumbers the premium segment in terms of sales volumes, and nearly all manufacturers in the region rely on these mass-market models to keep their lights on.
Hero MotoCorp is one such company, and is one of the biggest motorcycle manufacturers in India by sheer volumes. The brand’s most popular models include the Splendor and HF, small-displacement workhorse commuters, as well as the Maestro 110 and 125 scooters. Of course, we can't forget about the X-Pulse dual-sport. Despite its rather strong model range, Hero MotoCorp reported a sales decline of 6.2 percent for January, 2023. For the first month of the year, Hero MotoCorp sold a total of 356,990 two-wheelers, which in reality, is quite a hefty number. However, it still isn’t as much as the sales figures of January, 2022, which stood at 380,476.
