Despite being a global giant, Heineken couldn't escape the impact of inflation and rising energy expenses last year.
Attempting to offset mounting costs of production, the company raised the prices of its drinks, but consumers hit by their own price hikes turned to cheaper beer brands instead, leading to a 5.6% decline in overall beer volumes and a staggering 22% drop in operating profits for the first half of 2023 compared to the same period last year.
