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AAP
AAP
Business
Kaaren Morrissey

Hearing loss and dementia link can drive implant growth

Cochlear has grown into a global business on the back of its pioneering implant to improve hearing. (Dan Peled/AAP PHOTOS)

An Australian company that pioneered hearing implants sees its future growth in the ongoing "medicalisation" of adult hearing loss, after suffering a fall in earnings on softer markets in the Middle East and China.

But chief executive Dig Howitt says hearing loss is increasingly being recognised as a chronic disease requiring medical intervention rather than an optional "lifestyle" issue.

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