Popular digital art app Procreate has staked out a firm position against generative AI in its features and art as a whole. The decision is in stark contrast to the rapid movement by Adobe and other developers toward embedding AI throughout their platforms. One of the biggest issues is that AI image makers like Midjourney, OpenAI’s DALL-E, and Stability AI rely on large-scale scraping of online content, including copyrighted works, to train their models. This practice has led to legal challenges, including a class-action copyright infringement lawsuit against several AI companies.
Procreate has been a staple for digital artists since its launch in 2011, earning plaudits for its interface and Apple iPad-focused tools. Artists can create intricate, high-quality illustrations using touchscreens and styluses through Procreate, but that won’t ever extend to AI features. The company and CEO, James Cuda, made it very clear how he feels.
