These are difficult times for streaming platforms. With Netflix, Disney and co locked in a crowded race for our eyeballs, some creative thinking is required to stay ahead of the competition. But is it creative thinking, or simply a terrible case of amnesia, that has led Netflix to ink a new film and television deal with Archewell Productions, the company founded by Montecito’s prime content-shovellers, the Duke and Duchess of Sussex?
Contrary to reports that Harry and Meghan’s previous $100m (£74m) contract with the streaming giant would not be renewed, this new agreement is a multi-year, first-look deal that gives Netflix first dibs on any new projects from the couple. To which the only reasonable response is: did they not watch last year’s With Love, Meghan, a lifestyle show so vapid and twee, the casual viewer might have mistaken it for a satire on influencer culture?
