It's almost Halloween, the most orange-and-black time of the year. It's also quarterly financial report time, which means that Harley-Davidson just dropped its Q3 2024 financial stats on the world.
How did it do? Apparently, folks don't love the orange and black as much as the company probably wishes they did. Or, at least, not according to the shipment and sales numbers.
As a refresher, when Harley talks about the motorcycles it produces, it refers to things in three ways. LiveWire is included in this report, but it's considered as its own category. It's a category that includes all EV units, which includes both LiveWire and StaCyc, the children's electric balance bike brand that Harley also owns.
