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Harley-Davidson's "Homecoming" Festival Is No More, Moves Back To Anniversary Mode

Harley Homecoming HarleyDavidson Summerfest Milwaukee RideApart

It's wild to think that Harley-Davidson's annual Homecoming festival has only been an annual thing for the past three years, because it kind of feels like it's been much longer than that. And yet, that is the state of affairs. 

As of February 24, 2026, Harley-Davidson simultaneously announced that it's partnering with the organizers of Milwaukee's annual Summerfest celebration (Milwaukee World Festival, Inc., if you wondered) to become the official presenting sponsor of Summerfest's Official Celebration of America's 250th on this July 4th, 2026.

So, it's officially official.

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