H&M has had a tough run trying to woo customers with A-list faces at a time when shoppers have a myriad of choices and tighter wallets.
The Swedish fast-fashion retailer reported lower-than-expected revenues in its last quarter, which ended in November. The company’s sales were up 3% in local currency terms, and operating profit was up to 4.6 billion Swedish kronor ($4.2 million), slightly higher than analyst estimates.
