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The Guardian - US
The Guardian - US
World
Lucy Campbell

Pollster admits to fabricating data for ‘social experiment’ to expose flaws of industry

a sign reads 'vote here'
A sign designates the location of a voting site on Tuesday in Beloit, Wisconsin. Photograph: Scott Olson/Getty Images

A polling firm has admitted to using fabricated data in surveys that were picked up by national media outlets in the US, claiming the project was a “social experiment” designed to expose the lack of scrutiny over the sector.

Wedgewood Polls released a statement on Tuesday on social media, after the polling and election analysis site FiftyPlusOne reached out for comment on an investigation it had conducted into their surveys and data.

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