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USA Today Sports Media Group
USA Today Sports Media Group
Sport
Tim Schmitt

Golf merchandise spotlight: Bad Birdie unveils new apparel line (including women’s golf shorts)

Bad Birdie Golf was born when founder Jason Richardson launched the company from his Los Angeles home in 2017. Having zero apparel background, Richardson wandered the L.A. garment district, frequented fabric stores and figured on his own out how to make polo shirts and how the whole process worked.

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