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The Independent UK
The Independent UK
National
Jonathan Landrum Jr

Golden State Warriors blend sports and music with new album from their groundbreaking record label

Warriors Bucks Basketball - (Copyright 2025 The Associated Press. All rights reserved)

The Golden State Warriors are known for their electrifying plays and superstar Stephen Curry, but now the team is pioneering a fresh gameplan: blending sports and entertainment in a way no NBA franchise has before.

As the first and only NBA team with its own record label, Golden State Entertainment, the Warriors are expanding their reach with “For the Soil,” a new album released this week. The project featuring the Bay Area’s top music artists — from E-40, Too Short, Saweetie, G-Eazy, Goapele, LaRussell and Larry June — arrives just in time for the league's All-Star Game weekend in San Francisco.

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