Electric mobility and battery swapping tech pioneer Gogoro has recently announced a collaboration with Japanese lifestyle brand Muji. Working directly with renowned Muji designer Naoto Fukasawa, the partnership has given birth to special edition smart scooters, as well as a range of co-branded merchandise. The two companies joined forces as part of the “Recycling for Good” initiative, with sights set on recycling plastic waste.
Specifically, the sustainability initiative seeks to reduce polypropylene plastic waste, and incorporates recycled plastic body panels onto the new electric scooters. In total there are two new scooters from the Gogoro x Muji partnership: the Viva ME and the Viva Mix ME, both of which are focused on simplifying and electrifying urban mobility. The two scooters were personally curated by Naoto Fukasawa, a renowned Japanese designer who’s done a lot of design work for Muji. As such, the scooters adopt classic Muji design elements such as rustic colors, simple bodywork, and a user-friendly design.