Two things jumped out during the God of War Laufey reveal. Firstly, Faye, guardian of the Giants and Kratos' long-dead wife, is now clashing with other gods in the divine afterlife. Secondly, she's got a big, silly cube friend named Phranque. The internet seems equally infatuated with the two, but also slightly worried that Phranque could conflict with the tone of the series, which is already seeing major changes with Kratos sidelined for now. But Laufey director Ariel Lawrence says the cube is serious, and so is the game.
GameSpot asked Lawrence about the fears "around the Marvelification or the Joss Whedonification of God of War" following Phranque's introduction. Lawrence notes that we don't get a great grasp of Phranque's personality or role in the limited slice of the game shown at the June State of Play showcase, as he only "got six or seven lines in the reveal," suggesting there's much more to him. But Sony Santa Monica knows what it wants to do with him, she says, and the plan is not to crowbar in gags or one-liners.