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InsideEVs
InsideEVs

GM Might Be Considering All-Electric Bronco 4x4 Fighter

GM Mark Reuss Jeep Ford Drive

A recent interview that General Motors President Mark Reuss gave at the 24 Hours of Daytona endurance race revealed some interesting things regarding the automaker's plans to join Ford and Jeep in the body-on-frame 4x4 market. Once dominated solely by Jeep with its iconic Wrangler 4x4, the segment now also includes the retro-tastic Ford Bronco. Conspicuously absent, though, is a competitor from GM.

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